The Munsey Magazine, June 1910

This June 1910 Munsey's Magazine issue features Herbert N. Casson's "The Rockefeller Foundation: The First Authentic Story of the Genesis and Development of the Greatest Benefaction in the History of the World." The article traces John D. Rockefeller's philanthropic journey from his teenage years as a fifty-cents-per-day clerk in Cleveland—when he began recording small charitable donations in his personal ledger—through his systematic approach to organized giving. Casson details how Rockefeller assembled a team including Frederick Taylor Gates and Starr Jocelyn Murphy to professionalize philanthropy, creating the General Education Board (1902), which funded schools, combated agricultural pests, and promoted farming efficiency. The new Rockefeller Foundation represents the culmination of fifty years' thought, designed as a flexible philanthropic agency exploring new frontiers in human welfare, education, and progress without predetermined restrictions. The issue includes photographic portraits of Queen Victoria Eugenie of Spain, Rockefeller, Gates, and Murphy.