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Life, 1929-06-14 · page 4 of 44

Life — June 14, 1929 — page 4: what you’re looking at

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Life — June 14, 1929 — page 4: Life, 1929-06-14

What you’re looking at

This page is primarily **advertising**, not satire or political commentary. The Phoenix Mutual Life Insurance Company dominates with a retirement income plan advertisement addressing working men anxious about financial security. The headline "To men who want to Quit Work some day" targets anxiety about aging and disability—concerns acute in 1929, just before the stock market crash. The advertisement promises guaranteed monthly income at age 65 through insurance plans. The small cartoon in the lower right (captioned "Making the poor revenue agents' lot a happier one") appears unrelated editorial content, but is too small and unclear to interpret definitively. Overall, this reflects pre-Depression anxieties about retirement security and the insurance industry's commercial response.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

To men who want to Quit Wor k some day PAGE is addressed to those HIS "T thoassods of earnest, hard-working men who want to take things’ easier some day. It tells how these men, by following a simple, definite plan, can provide for themselves in later years @ guaranteed income they cannot outlive. How the Plan Works Te doesn’t matter whether your present in- ability, even if that disability should continue for many, many years—the remainder of | your natural life. Get this free book The Phoenix Mutual Company, which offers you this opportunity, is a 125 million dollar company. For over three-quarters of a century it has been helping thousands of men and women to end money worries. But you're not interested in us. You are come is large or merely average. It doesn’t mat- ter whether you are mak- ing fifty dollars a week or five hundred. If you follow this plan you will some day have an income upon which to retire. The plan calls for the deposit of only a few dol- lars each month—the ex- act amount depending on your age. The minute you make your first de- posit, your biggest money worries begin to disap- pear. Even if you should become totally and per- manently disabled, you would not need to worry. Your payments would be made by us out of a spe- cial fund provided for that Purpose. And not only that. We would mail you a check every month during the entire time of your dis- @) NEW RETIREMENT INCOME PLAN Here is what a dividend-paying $10,000 policy will do for you: It guarantees when you are 65 A Monthly Income for life of $100 which assures a return of at least $10,000, and perhaps much more, de- pending upon how long you live. ‘or, if you prefer, A Cash Settlement of $12,600, It guarantees upon death from any natural cause before age 65 ACath Payment to your beneficiary ‘of $10,000. Or $50 a month for at least 24 years and § months. Total... eo os $14,823 Itguaranteesupon death result- ing from accident before age 60 A Cash Payment to your beneficiary ‘of $20,000. Or $100 a month for at least 24 years and 8 months, Total . 2 1 6 4 6 6 5 $29,646 It guarantees throughout per- manent total disability which begins before age 60. A Monthly Disability Income of $100 and payment for you ofall premiums. Plans for women or for retirement at ages 55 oF 60 are also available. interested in what we can do for you. An illustrated, 36-page book called “How to Get the Things You Want” tells you exactly that. Ie tells how you can become financially inde- pendent—how you can re- tire on an income—how you can provide money for emergencies—money to leave your home free of debt—money for other needs. This financial plan is simple, reasonable, and logical. The minute you read about it you will realize why it accomplish- es such desirable results —not for failures, not for people who can’t make ends meet, but for hard- working, forward-looking people who know what they want and are ready to make definite plans to get it. No obligation. Get your copy of the book now. PHOENIX MUTUAL LIFE INSURANCE COMPANY Home Office: Hartford, Conn. First Policy issued 1851 Copyright 1929, P.M. LL. 1. Co. PHOENIX MUTUAL LIFE INSURANCE CO., 447 Elm St., Hartford, Conn. Sendmebymaslwitboutebligation, your new beok," How 0 Git THE THINGS You WANT.” Name. City. Business Address_ — Sute. Home Address Date of Birth. Life® June 14, 1929 Vol. 93 Number 2432 Published by LIFE PUBLISHING COMPANY, 598 Madison Avenue, New York Cuanies DANA GrBS0N, Chairman of the Boerd Cain MAxweLt, President Lancnoane Gmson, Vice-President Noaman ANntHoNy, Editor Henay A. Ricuren, Secretary-Treasurer Lire is published every Friday, simultane ously in the United States, Great Britain, Can- ada and British Possessions. Title registered in U. S. Patent Office. The text and illustrations in Lire are copy- righted. For Reprint rights in Great Britain apply to Live, Rolls House, Breams Buildings, Fetter Lane, London, E. C. England. The foreign trade supplied from Lire’s London Office, Rolls House, Breams Buildings, London, EC. No contributions will be returned unless ec companied by stamped and addressed envelope. Live does not hold itself responsible for the loss or non-return of unsolicited contributions, Notice of change of address should reach this office two weeks prior to the date of issue to be affected. All communications should be addressed to LIFE, $98 Madison Avenue, New York. Yearly subscription Rate, $5.00 (Canadian, $5.80; Foreign, $6.60.) LIFE: Published Weekly by Life Publi Company, 598 Madison Ave, New York, N. Y. Subscription, $5.00. Vol, 93, No. 2432, June 14, 1929, Entered as 2nd Class Matter New York, June 8, 1883, at New York Post Office, under act of March 3, 1879. Printed in U. S. A. Entered as 2nd Class Matter at the Post Office at Cleveland, Ohio. Entered as 2nd Class Mat- ter at the Post Office Dept., Canada. Copyright 1929, Life Pub. Co. in U. S., England and British Possessions. Making the poor revenue agents’ lot a hap- pier one. comicbooks.com ie es oe tii a ne