Playboy #1
"A Santa on the Beach" is a delightfully absurd holiday tale from 1966, written by Harvey Kurtzman and brought to life by the legendary art team of Will Elder and Jack Davis. When Annie’s boss, Benton Battbarton, transforms into a jolly, generous Santa after a Christmas party, his sudden kindness clashes hilariously with his usual gruff demeanor—especially as the next day’s ad deadline looms. The cover by Will Elder and Jack Davis captures the story’s whimsical tone, perfectly complementing the sharp satire and surreal humor of the interior art.
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After he gets drunk at a Christmas party, Annie's boss Benton Battbarton is a kind and generous man. The next day, with an ad deadline bearing down, he reverts back to his usual mean and selfish self.
Plot details indexed by the Grand Comics Database (CC BY-SA).