Life, 1929-06-07 · page 42 of 48
Life — June 7, 1929 — page 42: what you’re looking at
What you’re looking at
This June 1929 page contains a political cartoon and travel advertisement. **The Cartoon:** Officer McChortle, a police officer, stands at a speakeasy door during Prohibition. The caption jokes that he "closes a local speakeasy single-handed, by consuming all the likker." This satirizes law enforcement's complicity in Prohibition's failure—rather than actually shutting down illegal alcohol operations, corrupt officers simply drank the contraband themselves. It's dark humor about widespread police corruption during the 1920s-1930s Prohibition era. **The Advertisement:** The right page promotes Banff Springs Hotel in Canada, emphasizing luxury amenities (golf, tennis, tea service, limousines, Indian attractions) and positioning it as an exclusive destination for wealthy Americans seeking sophistication and exotic experiences. Together, these pages represent Life magazine's dual function: satirizing American social problems (corruption, failed drug policy) while catering to affluent readers through aspirational travel ads.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
June 7, 1929 Numser 2431 Published by LIFE PUBLISHING COMPANY, 598 Madison Avenue, New York Cuantes DaxaGinsox, Chairman of the Board Crate Maxwert, President Norman Astnony, Editor Lancnoane Giason, Vice-President HewnavA. Ricntes, Seeretary-Treasurer Live is published every Friday, simultaneously in the United States, and British Possessions. Title registered in The text and illustrations in Lire are copyrighted. For Reprint Rights in Great Britain apply to Live, Rolls House, Breams Buildings, Fetter . E.C., England. The foreign tr: pplied from Live's London Office, Rolls House, Breams Buildings, nm, E. C, No contributions will be returned unless accompanied by stamped and addressed envelope. Live does not hold itself responsible for the loss or non-return of unsolicited contributions. f change of address should reach this office two weeks prior of issue to be affected. All communications should addr LIFE, $98 Madison Avenue, New Yor Yearly Subscription Rate, $5.00 (Canadian, 35.80; Foreign, $6.60.) LIFE’s Title Contest (Continued from Page 25) CONDITIONS Lire will pay $1000 in prizes for the best titles for the | picture on Page 25. By “best” is meant the cleverest and shortest. The Editors of Lire will be the judges. Titles may be original or quotations from well known authors, They must not exceed twenty words. Contes- tants may submit as many titles as they wish, but none will be returned, The contest is now open to everybody and will close midnight July 31. Should two or more persons submit the same winning title, each one will be awarded the full amount of the prize tied for. The final award will be announced as early as possible after the close of the contest and checks will be sent simul- taneously with the announcement of the awards. Address all titles to Lire’s Title Contest, 598 Madison Ave., New York, N. Y. CONTEST CLOSES JULY 31. by consuming all the likker. An easy motor run from Lake Louise lies Banff Springs Hotel, place of contrasts. You canter along the Spray in the morning and dance in your smartest Vionnet at night. You pour tea en ceremonie, looking out upon one of the most gorgeous mountain views of the world, and you motor in a limousine to call on Stoney Indians. You swim in out-door sul- phur pools, and listen to indoor concerts. You ride out to a dude ranche and find it owned by an Italian marquis. You play golf on the fine new 18, and have Indians for your caddies. You play tennis on baked-clay courts. You see braves in war bonnets at the Indian Days in July, and hear Scotch bagpipes at the Highland Gathering in September. An amazing place... the worn word wonderful doesn’t begin to do it justice. Canadian comicbooks.com