The Argosy, April 1916 — page 3: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

oo ee OOO Cn CO OO Chee THE ARGOSY—ADVERTISING A comparatively few years ago the soul- stirring arias and concerted numbers that have immortalized the names of the great composers were hidden mysteries with only an occasional opportunity, at rare intervals, to hear and become familiar with them. Today millions of people are familiar with them through the wonderful achieve- ments of the Victor. The Victor Records of these musical treasures have revealed their sublime beauty to music-lovers in every part of the world. Victor Records have familiarized millions with the masterpieces of music SECTION. They are presented in all their grandeur by the world’s greatest artists whose ex- quisite renditions are the standard by which the artists’ actual performances are judged. They are noteworthy achievements in the art of recording that have established Victor supremacy ona basis of great things actually accomplished. Any Victor dealer in any city in the world will gladly play any music you wish to hear and demon- strate to you the various styles of the Victor and Victrola—$10 to $400. Victor Talking Machine Co., Camden, N. J., U.S. A. Berliner Gramophone Co., Montreal, Canadian Distributors Important warning. Victor Needles or Tungs-tone Stylus on Victors or Victrolas. @ Victor Records can be safely and satisfactorily played only with Victor Records cannot be safely played on machines with jeweled or other reproducing points. The Famous Sextet from Lucia SR CLG New Victor Records demonstrated by Tetrazzini, Caruso, Amato, Journet, Jacoby, Bada (96201) REG, UR, PAT, OFF at all dealers on the 28th of each month In ansucring this advertisement it is desirable that you mention THE ARGosy, COmiCLoo “HIS MASTERS VOICE e CO