Life, 1929-08-16 · page 28 of 36
Life — August 16, 1929 — page 28: what you’re looking at
What you’re looking at
This page presents a weekly puzzle contest from *Life* magazine offering $100 in prizes. The format combines a crossword puzzle with an illustration; solvers must identify the puzzle's solution, find the picture's correct title (using words from the completed crossword), and explain the joke in fifteen words or fewer. The sample puzzle shown depicts two small dogs holding a "NO PARKING" sign—a visual joke about enforcement and authority. The crossword clues are contemporary references: mentions of "John Gilbert" (a silent film star), "talking movie" (the emerging sound film technology), and "flappers" all ground this in the late 1920s. This was typical *Life* entertainment content: accessible word puzzles combined with visual humor, appealing to middle-class readers seeking both mental challenge and satirical commentary on modern life.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE'’S Cross Word Picture Puzzles $100.00 in Prizes Every Week Ist Prize $50.00 2nd Prize $25.00 3rd Prize $15.00 4th Prize $10.00 Lire will run a new cross word pic- ture puzzle each week. After you have solved the puzzle see if you can find the correct title for the picture, the words of which are in the puzzle. (See the sample puzzle below.) After you have solved the puzzle and gotten the correct title for the picture, give your explanation of the joke in not more than fifteen words. The Editors of Lire will be the judges and the prizes will be awarded to the persons giving the correct so- lution of the puzzle, the correct tite for the picture, and the cleverest ex- planation of the joke. In the event of a tie, the full amount of the prize will be awarded to each tying contestant. You may send in as many puzzles as you wish but none will be returned. The prize-winning solutions will be printed in subsequent issues. Send all puzzles to the Puzzle Editor, Lire, 598 Madison Ave., New York. This week's contest closes, Lire Office, noon, August 30. Find the deaf man at the talking movie. ACROSS Ripped. What a farmer does on Tuesdays. What John Gilbert is to flappers. Seed coat. Highbrow for “quotes.” Where men who are run down go. A very mean fellow. What this picture needs. What a golfer rests his hopes on. A cuckoo. Do you ever do this with your head? Peasants in India. Just another printer’s measure. A place you never get to. What a congressman or a come- dian needs. Dumb like a fox. This goes overhead. Act. First letter in the alphabet. What you are when you get caught. That man. DOWN The only thing a cop ever gives away. . Teutonic God. Goin’ round. A. good number. Pretty smooth. Hot air. You get money with this, What a man does when he goes to sleep. Have a look. . This is way over your head. Sure cure. Spilled the beans. Gain. Pronoun. The old three-toed sloth. You ’n me. comicbooks.com